Features
Everything Under the Hood
Nine capabilities grouped by what they do for your business — from knowing where you stand, to understanding exactly why, to actually fixing it. No other platform in this space does all three.
01 — Know Where You Stand
AI Visibility Score
A composite 0–100 score calculated from how often your business appears in responses from ChatGPT, Perplexity, Google AI Overviews, and Gemini. The score is weighted by query intent (emergency vs. general vs. comparison) and engine traffic share.
✓ 9/11 competitors track a version of this metric.
How it works
Every week, our system sends 25 curated prompts — crafted specifically for plumbing queries — to each of the 4 AI engines. We record whether your business is named, how prominently, and in what context. The results feed into your score and are stored for trend analysis.
Score Trends
Weekly score history that shows whether your AI visibility is improving, declining, or stable. Each data point includes a per-engine breakdown so you can see if a single engine is dragging your average down or if a competitor is pulling ahead.
✓ 7/11 competitors offer historical trend data.
How it works
Each scan appends a timestamped record to your dashboard. Trend lines are calculated on a 4-week rolling window so short-term fluctuations don't obscure real directional movement. You can view trends by engine, by query category, or overall.
Drop Alerts
Automatic notifications when your AI Visibility Score drops below a threshold you set. Alerts are sent before you notice the impact on leads — giving you time to investigate and respond rather than retroactively diagnosing a slide.
✓ 6/11 competitors have alert functionality.
How it works
Set your alert threshold in your dashboard (e.g., "alert me if my score drops below 60"). After every weekly scan, if your score crosses that line, an alert fires via email. Professional and Growth plans also get SMS. The alert includes which engine changed and by how much.
02 — Understand Why
Prompt Discovery
A library of 25–150 prompts (depending on plan) that reveal which specific AI questions mention your business and which ones send traffic to your competitors instead. Organized by intent category: emergency, installation, maintenance, comparison, and local.
✓ 5/11 competitors offer some form of prompt-level reporting.
How it works
Our prompt library was built by analyzing real search and AI query data from the plumbing industry. Each prompt is run against all 4 engines. Results are parsed to extract business name mentions, rank position, and surrounding context. You see the actual AI response alongside an annotation of who was mentioned.
Competitor Tracking
See exactly which competitors AI engines recommend instead of you, and how often. Tracking uses fuzzy name matching so variations like "Smith Plumbing" and "Smith's Plumbing LLC" are correctly identified as the same entity.
✓ 8/11 competitors track competitor mentions.
How it works
You define up to 5 competitors (or unlimited on Growth). For every prompt we run, we record all business names mentioned in AI responses and match them against your competitor list. Competitor scores are calculated alongside yours, giving you a real competitive benchmark, not just your own number in isolation.
Site Health Score
A technical readiness audit that answers "Is your website set up in a way that AI engines can understand and cite?" It checks crawlability, schema markup presence, page speed, structured data validity, and key content signals.
✓ 4/11 competitors include technical site audits.
How it works
We run your domain through a crawler that checks for: robots.txt accessibility, sitemap presence, LocalBusiness schema, Service schema, FAQ schema, Core Web Vitals estimates, mobile rendering, and HTTPS. Each item is scored and weighted by its estimated impact on AI engine comprehension. The result is a 0–100 site health score with a prioritized fix list.
03 — Fix It & Prove It
Content Pipeline (Done-For-You)
Only usThe only feature in the AI visibility market that actually fixes what the score reveals. Our team builds and deploys 50 pages of AI-optimized content to your website — schema markup, geotagged images, internal linking, and full deployment. Human-reviewed at every stage.
✦ 0/11 competitors offer done-for-you content deployment.
How it works
After purchasing the pipeline ($497 or $997 one-time), we conduct a business intelligence brief, build a strategy matrix against our query library, draft 50 pages, apply schema markup, add geotagged images, build an internal linking structure, assemble the HTML, deploy to your site, and run a post-deployment verification scan. You see the before/after score comparison in your dashboard.
PDF Report Export
Downloadable visibility reports with your score breakdown, per-engine performance, competitor landscape, prompt-level findings, and site health summary. Formatted for sharing with business partners, franchise owners, or clients.
✓ 6/11 competitors offer some form of report export.
How it works
Generated on-demand from your dashboard. Reports are structured for non-technical readers: the executive summary leads with your overall score and key finding, followed by detailed data for anyone who wants to dig in. Growth plan customers get branded reports with their business logo and colors.
Verified Results
Only usA post-deployment scan that runs automatically after your content pipeline goes live. It compares your new score against your pre-deployment baseline and surfaces which engines improved, by how much, and which specific prompts now mention you that didn't before.
✦ 0/11 competitors run verified post-fix measurement scans.
How it works
Triggered automatically 14 days after deployment to allow AI engines time to crawl and index your new content. Results appear in your dashboard as a split view: before score on the left, after score on the right, with per-engine and per-prompt drill-down. This is your documented ROI.
See every feature in action
Run a free scan to get your baseline AI Visibility Score — no account required.